Semrush
All-in-one SEO suites · AI visibility tools · Keyword research tools · Backlink tools
$139/mo Free plan: Yes Trial: 7 days Verified 2026-10-26
Pricing
- Starting price
- $139/mo
- Pricing model
- Freemium
- Free plan
- Yes: 1 demo project, 10 reports per day across tools, no credit card required
- Free trial
- 7 days
- Card required for trial
- Not stated
SEO plan is $139/mo billed monthly, or $117.33/mo billed annually. Starter $199 monthly ($165.17 annual), Pro+ $299 monthly ($248.17 annual). Advanced and Enterprise are custom.
| Plan | Per month | Key limits |
|---|---|---|
| SEO | $139 | 5 websites, 500 keywords tracked daily |
| Starter | $199 | 5 websites, 500 keywords, 50 AI prompts tracked daily, 1 AI domain |
| Pro+ | $299 | 15 websites, 1,500 keywords, 100 AI prompts tracked daily |
| Advanced | Custom or not stated | Custom pricing, 40+ websites, 5,000+ keywords, unlimited prompts |
| Enterprise | Custom or not stated | Custom pricing, unlimited projects |
Capabilities
- API
- Yes
- White label
- Yes
- Agency workspace
- Not stated
- Platforms
- Web app
- Integrations
- Gsc, Google Analytics, Chatgpt, Lovable
Claims 29B keywords, 43T backlinks and 142 geo databases. White-label comes with the Pro Report add-on ($20/mo).
AI visibility tracking
- Engines tracked
- ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews
- Prompts on entry plan
- 50
- Price per 100 prompts
- $278
- Refresh
- Daily
- Tracks
- Mentions, Citations, Sentiment, Share of voice, Competitor comparison
Company and audience
- Company
- Semrush
- Founded
- 2008
- HQ
- United States
- Aimed at
- Agencies, Freelancers, Small business, Enterprise, Local business, Ecommerce