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Semrush

All-in-one SEO suites · AI visibility tools · Keyword research tools · Backlink tools

$139/mo Free plan: Yes Trial: 7 days Verified 2026-10-26

Pricing

Starting price
$139/mo
Pricing model
Freemium
Free plan
Yes: 1 demo project, 10 reports per day across tools, no credit card required
Free trial
7 days
Card required for trial
Not stated

SEO plan is $139/mo billed monthly, or $117.33/mo billed annually. Starter $199 monthly ($165.17 annual), Pro+ $299 monthly ($248.17 annual). Advanced and Enterprise are custom.

Semrush plans and limits
Plan Per month Key limits
SEO $139 5 websites, 500 keywords tracked daily
Starter $199 5 websites, 500 keywords, 50 AI prompts tracked daily, 1 AI domain
Pro+ $299 15 websites, 1,500 keywords, 100 AI prompts tracked daily
Advanced Custom or not stated Custom pricing, 40+ websites, 5,000+ keywords, unlimited prompts
Enterprise Custom or not stated Custom pricing, unlimited projects

Capabilities

API
Yes
White label
Yes
Agency workspace
Not stated
Platforms
Web app
Integrations
Gsc, Google Analytics, Chatgpt, Lovable

Claims 29B keywords, 43T backlinks and 142 geo databases. White-label comes with the Pro Report add-on ($20/mo).

AI visibility tracking

Engines tracked
ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews
Prompts on entry plan
50
Price per 100 prompts
$278
Refresh
Daily
Tracks
Mentions, Citations, Sentiment, Share of voice, Competitor comparison

Company and audience

Company
Semrush
Founded
2008
HQ
United States
Aimed at
Agencies, Freelancers, Small business, Enterprise, Local business, Ecommerce

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